Cookies

Xperiencentral is a brand of GX.

Cookies are small text files that a website stores on your computer, mobile telephone or other devices when you visit the website for the first time. Cookies help the website, or other websites, to recognize your device the next time you visit. Web beacons or other similar files perform the same function. We use the term ‘Cookies’ in this policy statement to refer to all the files that collect data in this way. We only use Cookies in accordance with the relevant legislation.

Cookies perform different functions. Not only do they help us remember your log-in details, your authentication details and other essential information, they also help with other, non-essential information such as preferences. Cookies also help us analyze the effectiveness of our website, and enable us to recommend content that we believe is very relevant to you. Certain Cookies contain personal information – for instance, if you click on ‘remember me’ when logging in, a Cookie will store your user name. Most Cookies do not collect data that can identify you and will instead gather more general information, such as how visitors come to our website, how they use the website, as well as the general location of the visitor. For more information, go to www.allaboutcookies.org.

Wat type of Cookies does GX use?

Our Cookies and similar technologies (‘Cookies’) serve different purposes:

  • Essential/Necessary Cookies
    These Cookies are of primary importance for the functioning of our website and are activated automatically when you use our website. We store the settings for your consent to use Cookies, so that these settings are remembered for future visits to our website (‘Opt-in/-out Cookie’).
  • Performance CookiesThese Cookies make it possible for us to improve the performance and content of our website and quickly to define and solve any possible issues. Performance Cookies allow us to offer you an outstanding customer experience. For instance, we use them to track which pages are the most popular, which method of linking pages is the most effective and to determine why certain pages get error messages. If GX starts using these Cookies in the future, you will be able to enable or disable them.
  • Online Behavioral CookiesThese Cookies are used for customer profiling; GX uses online engagement software BlueConic to do this. BlueConic progressively builds an individual customer profile across different channels, from the first click of the anonymous visitor to the rich and detailed profile of loyal customers in a CRM system. With every real-time change of channel and the necessary identify transfers in between. GX uses these profiles to dynamically segment these customers or potential customers. BlueConic then places the most relevant content on the GX website or initials online interactions.

Third-party Cookies

GX also allows third parties to place Cookies that fall into one of the three categories described above on its website. When you visit our website you will notice that certain Cookies are related to third parties. For example, we use Google Analytics of Google Inc. to help us monitor our web traffic. We may also use third-party Cookies with market research to improve the functionalities of our website and to monitor compliance. As soon as consent has been granted, GX has no control over the dissemination of these third-party Cookies and cannot block such Cookies from its website. For more information about this, you need to consult the website of the relevant third party.

Miscellaneous

  • Changes
    From time to time we will revise this Privacy & Cookies Statement without notification. We advise you to check regularly if any such revision has taken place. Although we do not anticipate any amendments in the near future, we shall inform you of any major changes that may negatively affect your interests on our website and/or service platform. The Privacy & Cookies Statement does not apply to third-party websites that are visited from links on the GX website.
  • Applicable law
    The Privacy & Cookies Statement falls exclusively under the jurisdiction the Netherland. Any dispute that may arise in connection with the Privacy & Cookies Statement will be referred exclusively to the competent Dutch judge.
  • Contact
    Questions about this Privacy & Cookies Statement, or requests for access to the personal data you have passed on to us from our website as well matters pertaining to the accuracy of said data, or requests to erase outdated information, should be addressed to our Privacy Officer at the email address legal@gxsoftware.com.